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FAI - Fondo Ambiente Italiano

The FAI - Fondo Ambiente Italiano is an Italian foundation, founded in 1975 with the intention to protect, safeguard and enhance the Italian artistic and natural heritage.

In Italy, more than 60% of the entire world's artistic heritage is found. This means that Italians are so accustomed to this that they end up ignoring the artistic and landscape masterpieces with which they are surrounded every day. Only thanks to foreigners and their love for Italy, they realize how lucky they are. 

So we asked a few foreign tourist who visited FAI sites to help us deliver the message to the italians with a short video message. That's why we entrusted foreigners with the task of convincing Italians to discover the protected wonders by the FAI.

The help arrived with delightful bad pronunciation, uncommon word choices and funny grammar mistakes <3

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Translation

Italiano! How lucky you are that you have these shiny places…

If I was Italian…

I would inspect these places everyday…

…uninterruptedly.

Nice looking villas…

the diversified coastlines…

and what a beautiful piece of castle!

Full of picturesque things!

Italiano, you are so lucky!

I…I have to transit millions of kilometers…

To be able to love this marvelous place…

Beautifur!

But you have it in the neighborhood…

Memorize!

Everytime when you lounge on the couch…

and don’t explore, a foreigner cries, he becomes sad!

Italiano, you lose a great occasion!

Think better!

Don’t relax on the couch.

Come on, just partecipate at the Autumn FAI Days, since you can do it!